By: Leah Page, VP Mobile Security & Strategic Projects at ADT
Hurricanes in the North Atlantic have increased in intensity, frequency, and duration over the last four decades, and the cost of these disasters has skyrocketed in recent years. The impact and damage from hurricanes can extend from the coast to several hundred miles inland. Hurricanes are getting more powerful, and our preparedness efforts need to keep up. As important as it is to plan for days leading up to the storm, it is just as important to plan for the post-landfall recovery.
At ADT, we believe everyone has the right to feel safe. ADT’s partnership with safety and preparedness platform, harbor, highlights our dedication to helping protect and connect people and the things they love most. The partnership integrates ADT's proprietary mobile safety platform, Safe by ADT, with harbor's disaster preparedness app.
We provide emergency assistance to users of harborHELP, a premium subscription feature within harbor's app, allowing users who feel unsafe to quickly connect with ADT. A simple slide of the HELP button quickly initiates an SOS and sends an alert to ADT. ADT will contact the customer via voice or SMS chat, alert authorities, and share their location, as well as other user-provided, personally identifiable information to help emergency responders locate and identify them. This is especially important following a disaster like a hurricane because users can chat directly with an ADT agent to report a disaster, fire, injury, gas leak, or security concern.
During a hurricane, nothing is more important than the safety of your family, and the premium subscription has features that you’ll want in your pocket for both hurricane preparedness and recovery:
- Harbor HELP: A simple slide of the harbor HELP button quickly initiates an SOS and sends an alert to ADT. ADT will contact the customer, alert authorities, and share their location, as well as other user-provided, personally identifiable information to help emergency responders locate and identify them. harbor HELP users can chat directly with an ADT agent to report a disaster, fire, injury, gas leak, or security concern.
- Unlimited Accounts: Premium users can add an unlimited of number of family members to their account - granting each full access to premium features. Added members can utilize ADT’s emergency response capabilities in the event of an emergency, access harbor’s offline features and family emergency plans, and get personalized risk assessments and action plans. This allows families to share important emergency information to everyone who might be in your home - from children and significant others to babysitters and in-laws.
- Expert Guidance: Harbor users unlock access to hundreds of expert emergency guides as well as their personalized plan to help them navigate emergencies during cell tower and power outages.
- CPR Certification: harbor provides users with the option to receive a free CPR certification and training course for advanced at-home safety.
- Lifetime discounts: To help families build their at-home safety toolkits, harbor gives users free shipping and 20% off on all safety and emergency products.
How Does harbor HELP Work?
- The user slides the HELP button to initiate an SOS and sends an alert to ADT.
- ADT will contact the customer via voice or SMS chat for details about the situation.
- ADT will then alert authorities, and share the users location, as well as other user-provided, personally identifiable information to help emergency responders locate and identify them.
